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23 March, 2023

Top 10 Grocery Delivery Apps In Italy to Bring Fresh Products

Discover the top grocery delivery apps in Italy. Compare features and insights to inspire your on-demand business.

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written by

Viral Kacha – CEO & Sales Head

Top 10 Grocery Delivery Apps In Italy

Whether it’s on paper or in your head, you probably made a grocery list before you went to the store. But how frequently do you actually remember to bring that list with you so that you can shop for groceries more quickly? Change how you start a shopping list, so you don’t end up aimlessly wandering the aisles wondering how much milk you have left or having trouble remembering every item on it. The next time you go grocery shopping, use your phone as your personal assistant; It might be preferable to ordering groceries online.

Due to their convenience and accessibility, online grocery delivery apps have gained popularity over the past few years. The growing demand for grocery delivery services online is indirectly being met by the increase in digitization and smartphone use. Online grocery delivery services are becoming increasingly popular due to macroeconomic factors like increased spending per capita on household and grocery items and rapid urbanization.

The global market for online grocery delivery services is anticipated to expand significantly in the coming years. And Italy is not something immune from this phenomenal growth.

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Online grocery shopping is currently used by 10.8 million Italian households or 42% of households. E-commerce accounts for nearly 10% of this group’s total grocery spending.

The above statistics show that more and more Italian grocery stores are going digital and expanding their services. However, numerous grocery delivery apps have emerged due to this industry boom. Because of this, many people aren’t sure which one to choose, so this article will walk you through the best grocery delivery app in Italy to help solve the problem.

10 Best Grocery Delivery Apps Offering Amazing Services Across Italy

10 Best Grocery
                            Delivery Apps Offering Amazing Services

Consider the scenario in which you have a hectic day ahead of you and have no time to shop for groceries or prepare a meal. Grocery delivery apps would be extremely helpful in this circumstance. You can get the groceries you need to be delivered to your door by placing an online order.

In Italy, numerous grocery delivery apps help Italian grocery store to provide an easy shopping experience. It makes it easier for them to offer discounts to new users, discounts for referring others, or even free delivery. You’ll be able to test out various apps and stick with the ones that work best for you.

Look at these ten excellent grocery delivery solutions that provide various payment options, lucrative offers, and amazing doorstep grocery delivery services.

Eataly

Eataly-Grocery

Eataly is a large-format Italian market with a bakery, restaurants, a cooking school, food and beverage counters, and various retail items. Oscar Farinetti collaborated with Slow Food to start the business.

Eataly has been called a “megastore” by the New York Times. This platform combines aspects of a top European open market, a high-end food court, a New Age learning center, and a Whole Foods-style supermarket, among other things. Today, the company only sells a small number of Italian products online. Thanks to the platform, customers can learn about and shop for unique Italian cuisines more easily.

Everli

Everli-Grocery

Everli, formerly Supermercato24, performs your grocery shopping in nearly all of Italy’s major supermarkets: You register, choose a store, add items to your shopping cart, and plan the delivery, all of which can be completed in under two hours.

The actual shopping is handled by an Everli shopper, who will call if something is not on the shelves. You can sign up for a subscription plus for unlimited deliveries, including the fast ones, for €12.90 per month or €118 per year. The fast delivery costs €6.30.

Tulips

Tulips-grocery

Tulips were established in 2019 by CEO Enrico Martini and COO Mattia Mordenti. It currently serves 4,500 customers per month in the Emilia-Romagna region, including Bologna, with an average order value of €75.

Preparing orders and picking them up in-store are free, and home delivery is free for orders over €49. Tulips, an Italian online supermarket, plans to invest at least €4 million in a dark-store network through the CrowdFundMe platform.

Getir

Getir-Grocery

Getir is undoubtedly the most widely used app for grocery delivery in Turkey. Nazm Salur, an entrepreneur from Turkey, introduced it in 2015. The unicorn from Istanbul will be available in London and Birmingham in the United Kingdom in 2020 and 2021, as well as in other European cities like Berlin in Germany, Paris in France, Amsterdam in the Netherlands, and Amsterdam in the Netherlands.

Getir has made its first acquisition, acquiring Barcelona-based Spanish online grocery company BLOK. As a result, it is reasonable to anticipate their imminent availability in BLOK’s operations in Spain, Portugal, and Italy. Getir is also getting ready to make its debut all over the United States.

Soplaya

Soplaya-Grocery

Soplaya is a platform for online marketplaces that sells groceries from various categories. The mobile platform that connects merchants and restaurants. The platform allows restaurants to start placing orders by creating a profile and recording all of their suppliers.

Businesses can use the platform’s historical logs and vendors to plan future purchases and receive real-time notifications about their orders. It sells meat, spices, fruits, and vegetables, among other things.

Quomi

Quomi-Grocery

Andrea Bruno and Daniele Bruttini, both thirty years old, came up with the idea for Quomi because they knew they were working for Zalando and needed a way to bring home high-quality Italian food while living in Berlin comfortably.

A food technology startup called Quomi delivers meal kits to customers. The Mediterranean diet’s basic principles state that it enables customers to subscribe to the service, receive new recipes, and have dinner with fresh products. Red meat, fish, vegetables, and cereals are just a few of the Mediterranean-inspired dishes in each box, including fresh and pre-dosed ingredients.

Amazon Fresh

amazon-fresh-Grocery

The grocery ordering options available through Amazon Fresh are similar to those available at most major grocery stores. You can browse the most significant brands and Amazon’s confidential mark, from meat and produce to storage room staples and family cleaning supplies. Some areas can get same-day shipping, which isn’t as common for most of these services.

It functions as usual for Amazon: You can select, add to your cart, and purchase with one click.

The service is available through Amazon’s shopping app or directly on the website in Milan, Turin, Rome, Bologna, and the surrounding areas.

Gorillas

Gorillas-Grocery

Gorillas have already expanded to more than 12 cities, including Amsterdam, London, and Munich, since it was established in Berlin in May of last year by Kaan Sümer and Jörg Kattner. The business allows you to place on-demand orders for groceries and other household goods, with an average delivery time of ten minutes.

It employs a vertical or “dark store” model to establish 40 micro fulfillment centers across Germany, the United Kingdom, and the Netherlands. Customers can select from “more than 2,000 essential items at retail prices” and pay just over $2 for delivery.

Glovo Express

Glovo-Express-Grocery

Users, partners, and couriers are all connected through Glovo, a hyper-local marketplace. The majority of interactions with platform participants are automated. With a relevant menu or a virtual shelf of goods, app users see stores and locations within a certain radius. The automated order distribution system locates the closest couriers who will pick up and deliver an order when a user confirms it.

Esselunga

Esselunga-Grocery

Esselunga, an Italian supermarket chain, has added delivery options and more online shopping options for its customers. “Presto a casa,” one of the new features, offers home delivery for purchases made through a specific app within three hours of ordering.

Only the areas and times specified on the app and by the customer are available for grocery delivery. A free delivery service is available for disabled customers.

Get Your Groceries Delivered To Your Doorsteps within Minutes

In 2020, the Italy online grocery delivery market was expected to reach its maximum heights. People expect immersive experiences due to innovations, trendy items, technological advancements, and the smartphone and digital world.

Apps for on-demand grocery delivery “drive” food to a home platter. It’s hard to imagine how Italian grocery stores embrace technology at each level. Consider the extent of a service’s reach in your area and whether it can deliver products from your preferred establishments when choosing an on-demand grocery delivery app. Consider which services charge extra, though it can be hard to find out because many delivery fees are set by the store owners you order from.

Check to see if a service offers a monthly membership program if you intend to use it frequently. That membership fee frequently has the potential to eliminate delivery costs or reduce other costs. If you have membership status, you may even receive your order sooner in some instances.

Frequently Ask Questions

Grocery delivery apps allow users to order food and household items online, which are then delivered directly to their doorstep. These apps connect users to local stores or delivery services, enabling them to shop for groceries without leaving their homes.

Grocery delivery apps function by providing a platform where customers can browse products, select items, add them to their cart, and make payments online. Afterward, the items are picked up from the store or warehouse and delivered to the customer. Some apps also offer real-time tracking of deliveries.

The popularity of grocery delivery apps in Italy has surged due to convenience, especially for busy individuals and families. They allow people to save time, avoid crowded stores, and get fresh food delivered at their convenience. The COVID-19 pandemic also accelerated the shift to online shopping.

Here are the top 10 grocery delivery apps in Italy:
  1. Esselunga - Known for a wide selection of fresh food and local specialties, Esselunga offers timely delivery options.
  2. Coop - Coop is one of Italy’s most trusted grocery chains, with a strong online presence and prompt delivery service.
  3. Glovo - A versatile app offering grocery delivery from various local stores and supermarkets across Italy.
  4. Supermercato24 (now Everli) - A popular app in Italy for grocery shopping, offering fast delivery from several leading supermarkets.
  5. Amazon Fresh - Amazon’s grocery service, offering a range of fresh products with speedy delivery options in select Italian cities.
  6. Carrefour - Carrefour provides an extensive online grocery shopping experience, delivering fresh groceries to customers’ homes.
  7. FruttaWeb - Specializing in fresh fruits and vegetables, FruttaWeb is an excellent choice for customers looking for quality produce.
  8. iGrocery - Offering a variety of local and international products, iGrocery provides customers with convenient grocery shopping solutions.
  9. Conad - Conad has a strong presence in Italy and provides fast grocery delivery services with a focus on quality products.
  10. Lidl - Lidl’s grocery delivery service brings fresh and affordable products to the customers’ doorsteps in select Italian cities.

Grocery delivery apps offer a wide range of products, including:
  • Fresh Produce: Fruits, vegetables, and herbs.
  • Dairy: Milk, cheese, yogurt, and butter.
  • Bakery Goods: Bread, cakes, pastries, and more.
  • Meat & Seafood: Fresh cuts of meat, poultry, and fish.
  • Pantry Staples: Rice, pasta, canned goods, oils, and spices.
  • Beverages: Soft drinks, juices, wine, and more.
  • Household Items: Cleaning supplies, toiletries, and personal care products.

The cost of grocery delivery apps in Italy varies by service provider. Most apps charge a delivery fee, which may depend on the order size, delivery speed, or location. Some apps offer free delivery on orders over a certain amount, while others may charge extra for expedited delivery. It's essential to check the app's pricing details before completing your order.

Yes, many grocery delivery apps in Italy offer organic and locally sourced products. Some apps, like FruttaWeb, specialize in fresh, organic produce, while others like Esselunga and Coop have dedicated sections for organic groceries. Always look for the “organic” or “bio” labels when browsing for products on these platforms.

Grocery delivery apps ensure product freshness by partnering with local stores or warehouses with proper storage facilities. Additionally, most delivery services follow strict packaging guidelines to preserve the quality and freshness of groceries, especially perishable items like fruits, vegetables, and meats. Some apps also offer fast delivery options to minimize the time between order placement and product arrival.

Yes, most grocery delivery apps in Italy allow customers to customize their orders. You can typically choose specific brands, select the quantity of items, or even pick specific cuts of meat or vegetables. Some apps also allow customers to filter results based on dietary preferences, such as vegetarian, gluten-free, or vegan options.

Grocery delivery apps in Italy are generally safe and reliable. Established brands like Esselunga, Coop, and Carrefour ensure secure payment systems and follow proper hygiene and safety standards for handling and delivering food. Moreover, these platforms usually provide customer support for any issues related to the order or delivery process. Make sure to read customer reviews and ratings to assess the app’s reliability.
author

Viral Kacha – CEO & Sales Head
Author

With years of expertise in the on-demand app industry, Viral Kacha leads White Label Fox with a vision to empower startups and enterprises with top-tier, ready-made app solutions. His strategic approach, strong leadership, and deep market understanding drive business growth, innovation, and client success. He is dedicated to helping businesses scale efficiently with cutting-edge technology.

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